Innovative Business Systems
"Derek's skill in working with various members of our team and navigating differing priorities along the way was a huge asset to the project. We definitely plan to continue to work with Tunnel 7 and recommend that others do so as well without reservation." -Dave DelVecchio, President, Innovative Business Systems, Inc.
IBS needed a website with a modern look and feel that was mobile friendly and easy to maintain. They also wanted a site that more effectively highlighted the services that they offer.
- ExpressionEngine CMS integration
- Simplified navigation – all sections of the website are now one click away
- A focus on services – the Services webpages were revamped to focus on IBS’s key business relationships
- Website colors and fonts were adjusted for a more modern look and feel
- High quality imagery was used to more effectively tell the IBS story. Professional photography better highlighted IBS staff.
- A mobile-friendly email template was created to match the new website design
A modern, mobile-friendly website that better highlights IBS’s work. The new website is already out-performing the old one - within the first few weeks of the new site’s launch, page views were up 30%, average visit duration was up 43% and the bounce rate was down 8%.